The briefing was to create a new personal activity monitor, for health and sports purposes. A built in sensor measures a persons movements during the day, these data can be used to give feedback on personal activity patterns. Connecting the product to the PAM website, enables the user to get on-line coaching. To improve ones personal activity, to improve ones health.
The design challenge was to achieve a very compact product with an integrated clever 360 clip mechanism. Additional requirement was to realize a transparent front, that can be customized by using in-mould foil decoration technology.
Design: Bart Kip, Scott Mclachlan