Functional, ergonomic and comforting

For Urogyn, Brightbird carried out a rapid design project, based on a technical concept developed by PCV Group. The design for this medical product needed to meet all professional specifications. Most challenging was the additional requirement to establish a comforting effect on the user, with the appliance perceived as harmless and trustworthy during treatment. The product was nominated for the Dutch Good Industrial Design (GIO) award.